DIRECTimi is a leading insurance marketing firm
with headquarters in Toronto. We are a global company with
operations in North America, Europe, and Asia-Pacific. Since
1996, DIRECTimi has continuously focused on serving its
clients' insurance distribution needs. With 1000s of completed
campaigns, we have a proven track record of success.
As insurance direct distribution specialists, we provide our services to insurance
companies, banks, credit card issuers, finance companies, professional associations,
and affinity groups. Our expertise in bancassurance leverages any distribution channel,
to provide end-to-end solutions that capitalize on a bank's extensive customer reach to
distribute insurance products, either on a stand-alone basis or bundled with other banking
products. Our services focus on maximizing premium and fee income,
minimizing acquisition costs and enhancing customer relationships by offering
insurance products using direct response marketing techniques. Our strategies
are based on an integrated approach using several direct response techniques
including direct mail, inbound and outbound telemarketing, statement inserts, direct response TV,
and interactive media.
DIRECTimi provides all services
required to achieve client objectives using a range of direct
marketing techniques. This translates into drawing on all
available resources and networking with appropriate external
resources when required. The most important service that
we provide to you is advice – from strategy development
to implementation, based on our years of experience. We
will ensure that every campaign follows the key success
factors for direct response offers of insurance.
The expertise of the Executive Team contributes to the growing success and global expansion of DIRECTimi.